All markets fluctuate based on external factors such as supply and demand. Your gold is worth one sum now, but in a few months might be worth much less or much more. It’s a little tricky to anticipate and keep track of where that value is going. 

The real estate market comes in cycles, too. A key factor in real estate as an investment, however, is that real estate tends towards gaining value, or appreciating, over time. The supply of property doesn’t really change too much, but the demand keeps growing because people always need a roof over their heads. 

The thing about this kind of market is that it ebbs and flows like tides. Sometimes, the appreciation that takes place is strong and fast, and other times, it’s gentler and slower. You have to have the ability to be patient. 

An option that’s going to be a good, safe idea, in the long run, would involve buying property and waiting to resell or refinance it. The value will come, it just takes time. You might be able to sell your property at 200% of the price you bought it for, but that kind of thing is typically going to take some years to get in motion. 

That’s alright! As long as you have that property, you can be making money through the numerous other profit centers of real estate, like cash flow. The trick with appreciation is that you need to be patient, and good things will come to you.

Another awesome factor in this is that, when you buy a property, you generally finance it through a bank, which can cover 75-90% of the cost of the real estate. So, when you buy a property worth 400,000, you might only put down 100,000 for the down payment (and closing costs, etc.) with the bank covering the rest. Let’s say that that property then appreciates by 10%. It gains 40,000 in value- that’s a 10% return on the total previous value of the property.

But it’s a 40% return on the 100,000 you put in. Nifty, yeah? Leverage and appreciation work together in wonderful ways.

But you’ll need to get started if you want to see the full effects. Since these things have such a timeframe, starting as soon as possible is key to watching your net worth grow and grow. 

Real estate is a fantastic investment for the short and the long term. You can make money every step of the way. You just need to get started!


ABOUT Bobby and Jenny Whitten.

Who are we? are a real estate investor. We have been active in East Tennessee for years. Our mission is to provide quality housing for quality tenants, while at the same time providing an above-average return on investment (R.O.I) for our joint venture partners and ourselves.  It is truly a win-win-win way of investing!

Bobby and Jenny offer their investor partners hands-free investment opportunities. If you are interested to learn how to earn an above-average return on your investment, backed by a solid asset, and without the hassle of being a landlord, please contact Bobby and Jenny.

For more information about Bobby and Jenny and their investment program, please call (865) 272-9741 and email them at or visit